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Will Guidara
Will Guidara is the author of Unreasonable Hospitality. He's known for his insights into creating exceptional customer experiences.
Unreasonable Hospitality
Will Guidara, former president of Make It Nice hospitality group, shares his secrets to creating truly exceptional guest experiences. This book is a masterclass in how to make people feel genuinely cared for, whether in a restaurant or any other walk of life. Discover the principles that turn ordinary service into extraordinary hospitality.