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The quest for global dominance

Transforming Global Presence into Global Competitive Advantage
Pages
320
Published
2001
Language
English

Synopsis

Vijay Govindarajan and Anil K. Gupta present lessons from their ten-year research study of over one hundred global corporations. They argue that every industry is global and every business is a knowledge business. This book outlines four essential tasks for companies to achieve and maintain global dominance, offering executives actionable, leading-edge strategies.

About the author

V
Vijay Govindarajan

Vijay Govindarajan writes on business strategy and innovation, with a focus on design thinking. He is known for his contributions to the HBR's 10 Must Reads series, including the 2017 edition and the volume on Design Thinking.