Claude C. Hopkins
Claude C. Hopkins
1866 – 19323
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Claude C. Hopkins was a true pioneer in advertising, and his books My Life in Advertising and Scientific Advertising are essential reading for anyone interested in the principles of effective marketing. These works offer practical, no-nonsense advice that still holds up today.
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Non-FictionBusiness & EconomicsBiographyBiography & MemoirHistory
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Claude C Hopkins, Claude HopkinsFeatured Works
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