Natalie Heller Mills has built an empire on nostalgia. To her millions of followers, she is the perfect “tradwife”: baking sourdough, raising her children on a sun-dappled ranch, and modeling a wholesome life supposedly stripped of modern excess. What the camera never shows are the nannies, the producers, and the industrial appliances humming just out of frame. Then a public scandal detonates her carefully managed image — and Natalie wakes to find herself trapped in a brutal, unforgiving version of 1855. The ranch is now a freezing cabin without plumbing or heat; the children who answer to her are strangers; and the household is ruled by an archaic, menacing version of her own family. Forced to actually live the pioneer existence she once performed for views, she tries to work out whether she is the victim of an elaborate hoax, a twisted reality show, or something far stranger. Burke’s debut threads social satire through psychological suspense, using Natalie’s predicament to interrogate the performance of womanhood, the machinery behind influencer culture, and the seductive lie of “the good old days.” Sharp, claustrophobic, and darkly comic, the novel asks what is left of a person once the curated self collapses and the audience is gone.