Skip to content

ESTRATEGIAS DE MARKETING INTERNACIONAL

ESTRATEGIAS DE MARKETING INTERNACIONAL

Business & EconomicsEducation
Pages
832
Published
2010
Language
Spanish

Synopsis

This comprehensive textbook provides a deep dive into the strategies essential for successful international marketing. It covers key concepts, frameworks, and real-world applications to navigate the complexities of global markets. Readers will gain a thorough understanding of how to develop and implement effective marketing plans on an international scale.

Prose complexity
10/10

Vibe

InformativeIntellectualComplex

Genres

Business & Economics Education Management

Authors

J
Jesús Arteaga

Jesús Arteaga writes on business and marketing topics. His book, ESTRATEGIAS DE MARKETING INTERNACIONAL, provides practical strategies for navigating global markets.

S
Svend Hollensen

Svend Hollensen is a leading voice in international marketing. His book, ESTRATEGIAS DE MARKETING INTERNACIONAL, provides practical strategies for navigating global markets. It's a key text for anyone studying or working in the field.

Y
Yago Moreno López

Yago Moreno López explores subjects from international marketing to organizational behavior and the nature of luck. His works include "ESTRATEGIAS DE MARKETING INTERNACIONAL," "INTRODUCCIÓN AL COMPORTAMIENTO ORGANIZATIVO," and "¿Existe la suerte?".