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Erotic capital

the power of attraction in the boardroom and the bedroom
Pages
295
Published
2011
Language
English

Synopsis

Sociologist Catherine Hakim introduces a groundbreaking theory: 'erotic capital' as a fourth personal asset alongside economic, cultural, and social capital. This book explores the profound implications and applications of erotic capital, advocating for its strategic use in societal advancement. Hakim challenges the prevailing disapproval of individuals who leverage their sex appeal, presenting extensive research to demonstrate its power as a tool for personal empowerment and potential equalization.