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Bruce PattonBusiness & Economics · Self-Help & Psychology
Das Harvard-Konzept
This book presents a groundbreaking approach to negotiation, offering practical strategies for reaching mutually agreeable solutions in any conflict. It moves beyond traditional win-lose tactics, focusing instead on principled negotiation that prioritizes interests over positions. Learn how to separate people from the problem, focus on interests, invent options for mutual gain, and insist on using objective criteria.