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What Americans Really Want... Really

What Americans Really Want... Really

The Truth About Our Hopes, Dreams, and Fears
Business & EconomicsPolitics & Society
Pages
336
Published
2009
Language
English

Synopsis

Frank I. Luntz explores the core desires and beliefs of Americans, drawing on extensive research into public opinion. This book delves into the nuances of what drives consumer choices and political stances, offering insights into the national character. It aims to provide a clearer understanding of the American psyche and its impact on society and economics.

Prose complexity
7/10

Vibe

InformativeIntellectualThought-Provoking

Genres

Business & Economics Politics & Society Self-Help & Psychology

About the author

F
Frank I. Luntz

Frank I. Luntz is a pollster and communications strategist who specializes in the power of language. He is best known for Words That Work, which examines how specific phrasing shapes public opinion and business outcomes. His writing focuses on the practical application of messaging in everyday life.