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Un pequeño empujón

Un pequeño empujón

El impulso que necesitas para tomar mejores decisiones sobre salud, dinero y fel
Business & EconomicsSelf-Help & Psychology
Pages
336
Published
2022
Language
Spanish

Synopsis

This book explores how subtle interventions, or 'nudges,' can guide people towards making better decisions in their lives without restricting their freedom of choice. It delves into the principles of behavioral economics to show how small changes in presentation can significantly influence outcomes in areas like health, wealth, and happiness. The authors provide practical examples and strategies for designing environments that encourage positive choices.

Prose complexity
7/10

Vibe

InformativeThought-ProvokingIntellectual

Genres

Business & Economics Self-Help & Psychology

Authors

B
Belén Urrutia Domínguez

Belén Urrutia Domínguez wrote 'Un pequeño empujón' and 'Cuando los hechos cambian'. Readers enjoy her direct storytelling and the worlds she creates.

C
Cass R. Sunstein

American legal scholar known for his work in constitutional law, administrative law, environmental law, and behavioral economics.

R
Richard H. Thaler

Richard H. Thaler is a Nobel laureate in Economics, best known for his work on behavioral economics. His book Nudge, co-authored with Cass Sunstein, explores how small changes in choice architecture can influence people's decisions. Thaler's writing makes complex economic ideas accessible and practical.