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John Mullins
John Mullins writes about business strategy and how to improve company models. His book, "Mejorando el modelo de negocio," offers practical advice for entrepreneurs. He helps readers understand key business concepts.
The CustomerFunded Business
Many entrepreneurs believe they need venture capital to launch and grow a business. This book challenges that notion, showing how businesses can be successfully funded by customers themselves. It provides practical strategies and real-world examples for building a thriving enterprise without relying on traditional investors.