SJWs Always Lie

This is a polemical guide to dealing with what the author calls Social Justice Warriors. He argues that their ideology has existed for more than 150 years but has dominated the West only for about the last three decades. In his account it has spread through corporations, churches, video games and government, and it polices speech and thought wherever it takes hold.

The author's central claim is that the movement's agenda of diversity, tolerance, inclusiveness and equality contradicts science and observable reality. He says its followers therefore work to stop ordinary people from thinking or speaking in ways that would expose a constantly shifting Narrative. The title comes from what he calls the First Law of SJW: they always lie.

The book is non-fiction and written as a practical manual, drawn from the author's own experience. Vox Day says he has been the target of several attempts to discredit him and cost him his livelihood, and that he came through them and prospered. He compares his case with attacks on a Nobel Laureate, technology CEOs, broadcasters, sports commentators, school principals and policemen.

He then analyses well-known attacks of this kind, plus two campaigns he presents as the most successful resistance so far: #GamerGate and Sad Puppies. The tone is combative and partisan throughout. It is aimed at readers who already share the author's view of the culture war and want tactics for anticipating and surviving such attacks.