H
Harry Beckwith
Harry Beckwith is a trusted author in business and marketing. His books, like Selling the Invisible and You, Inc, offer practical strategies for professionals looking to stand out.
Selling the Invisible
- Pages
- 272
- Published
- 1997
- Language
- English
Synopsis
Discover the secrets to successfully marketing services, whether you're running a small consultancy or a large corporation. This book offers practical advice and fresh perspectives on how to attract and retain clients. Learn to navigate the unique challenges of selling the invisible with clear, jargon-free insights.