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Revenge of the Tipping Point

Overstories, Superspreaders, and the Rise of Social Engineering
Pages
368
Published
2024
Language
English

Synopsis

Malcolm Gladwell's "Revenge of the Tipping Point" explores the fascinating science behind how small changes can lead to big outcomes. This book examines the critical moments when trends explode and social epidemics catch fire. Discover the underlying principles that drive popularity and influence, and learn how to harness them.

About the author

M
Malcolm Gladwell

Malcolm Gladwell (born September 3, 1963, in Fareham, England) is a British-Canadian journalist and author. Raised from the age of six in Elmira, Ontario, he worked as a reporter for The Washington Post before joining The New Yorker as a staff writer in 1996, where he remains on staff. His books, including The Tipping Point, Blink, Outliers, David and Goliath, Talking to Strangers, The Bomber Mafia and Revenge of the Tipping Point, examine how small decisions, unconscious judgments and social pa...

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