Misbehaving

Richard H. Thaler explores the fascinating intersection of economics and psychology, revealing how human behavior often deviates from the rational models traditionally assumed in economic theory. He introduces the concept of 'nudge' and other insights from behavioral economics, showing how our everyday decisions are influenced by biases and heuristics. This book offers a fresh perspective on understanding why people make the choices they do, often misbehaving in ways that defy conventional economic logic.