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Management Information Systems

Management Information Systems

Edicion
Business & EconomicsEducation
Pages
736
Published
2002
Language
Spanish

Synopsis

This text explores how businesses leverage information systems and technologies to revolutionize their business models. It delves into developing new strategies, fostering innovation with services and products, and achieving operational excellence within organizations.

Prose complexity
10/10

Vibe

InformativeIntellectualComplex

Genres

Business & Economics Education Management Technology Business

Authors

K
Kenneth C. Laudon

Kenneth C. Laudon (Nov 4, 1944 - Dec 29, 2019) was a professor of Information Systems at the Stern School of Business at New York University. Source: [Kenneth C. Laudon](https://en.wikipedia.org/wiki/Kenneth_C._Laudon) on Wikipedia.

Frequently asked questions

  • Is this book a standalone text or part of a series?

    This work is a long-running academic textbook that is updated through frequent new editions rather than a traditional narrative series. Readers should check the specific edition number to ensure they are using the version required for their current curriculum or research needs.

  • How does this textbook differ from other introductory management information systems books?

    The text is distinguished by its consistent focus on the concept of the digital firm, emphasizing how information systems are integrated into business strategy and performance. It utilizes a case-based approach to illustrate how specific organizations apply these technologies to solve real-world operational challenges.